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Virginia was a top-tier battleground state and saw extensive
activity. Both the Obama and Romney campaigns
built large organizations on the ground. Voters saw a steady flow
of candidate and surrogate events
.
The
advertising
campaign
was
intense.
According to the Smart Media
Group the Obama and Romney campaigns and
their allies spent a total of $151 million on the ad war in Virginia,
third only to Ohio ($197 million) and Florida ($191 million). The
Wesleyan Media
Project (
>)
reported
that
Virginia
media
markets
accounted
for
four
of
the
top 15 media markets by
volume of presidential ads in the period from October 1-29 (Washington,
DC, Norfolk, Richmond and Roanoke).
After going
for the
Republican ticket in every election since 1964, Virginia went for
Obama in 2008. However, since then the Commonwealth seemed to
trend
Republican. In 2009 Virginians elected Gov. Bob McDonnell and
took back the House of Delegates. In 2010 Republicans defeated
three Democratic congressmen (Boucher, Ney, and Periello), expanded
their majority in the House of Delegates and took
back the Senate. Virginia was
thus
one
of
the battleground states where control of the
governor's office has shifted from Democratic to Republican.
Growth in Northern Virginia,
suburban and exurban
Washington, DC is changing the state. For example, according to
the
Census Bureau (
+),
the
independent
cities
of
Manassas
Park
and
Fredericksburg
were
the
fourth
and
sixth
fastest
growing
county/county
equivalents
in
the
U.S.
between April 1, 2010 and July 1, 2011. Virginia also has a significant
veterans
population, according to the Department of Veterans 822,300 as of Sept.
30, 2010 (
+)
and
both
campaigns
reached out to this group.
Virginia is one
of the states that adopted a
new
voter
ID law, signed by Gov. McDonnell on May 18, 2012; the law was not
seen as "drastic" as measures adopted in some other states. Also
of note were a
controversy
over the Voter Participation Center's voter registration efforts in
Virginia,
reports
of a vote by phone scam, and instances of
voter
registration fraud by Strategic Allied Consulting/Pinpoint.
In
2008
then-Gov.
Tim
Kaine
was
a top vice presidential prospect for Obama; likewise this time
McDonnell was mentioned in vice presidential
speculation for Romney.
Virginia turned out to the the state where Romney announced his
choice of Rep. Paul Ryan as his running mate (the event was initially
planned for New Hampshire).
Six months before
Election Day 2012, on May 5, Obama held his first two official
campaign rallies and one of them was in Richmond (
+).
On
July
13, during the course of remarks at an event at a fire station
in Roanoke, Obama made the "You Didn't Build That" remark,
which the Romney campaign seized upon and made a central point of
attack for several
months (
+).
Obama also did debate prep in
Williamsburg prior to the second presidential debate.
Five candidates were on the ballot (
+).
Early
on
some
observers
opined that
former U.S. Rep. Virgil
Goode,
Jr. of Rocky Mount, VA, the Constitution Party nominee for
president, might siphon some votes away from Romney, but his no-budget
campaign proved to be a non-factor.
Newspaper Endorsements (Sample)
OBAMA
|
ROMNEY
|
The Free Lance-Star
[Fredericksburg] (Oct. 28, 2012) +
The News Leader [Stauton] (Nov. 3, 2012) +
|
Daily Press [Hampton Roads]
(Oct. 27, 2012) +
Danville Register & Bee (Oct. 28, 2012) +
Loudoun Times Mirror (Oct. 24, 2012) +
The News & Advance [Lynchburg] (Oct. 28, 2012) +
Richmond Times-Dispatch (Oct. 28, 2012) 108,559 (70)
+ |
The Roanoke Times (Oct. 21, 2012)
+
"...we limit
endorsements to races central to our core mission as an
opinion leader in this community. We will not endorse a presidential
candidate."
The Virginian Pilot
Nov. 5 "The Pilot
announced five years ago that it would no longer endorse in
presidential races."
Results by CD
CD
|
Obama/Biden
|
%
|
Romney/Ryan
|
%
|
Others
|
Total
|
1
|
166,510
|
45.52%
|
193,647
|
52.94%
|
5,572
|
365,729
|
2
|
159,695
|
49.96%
|
154,935
|
48.47%
|
4,963
|
319,593
|
3
|
66,391
|
19.94%
|
262,265
|
78.80%
|
4,140
|
332,796
|
4
|
176,311
|
48.68%
|
181,265
|
50.05%
|
4,581
|
362,157
|
5
|
164,555
|
45.81%
|
188,485
|
52.47%
|
6,165
|
370,205
|
6
|
132,153
|
39.38%
|
197,045
|
58.72%
|
6,341
|
335,539
|
7
|
163,331
|
41.64%
|
222,915
|
56.83%
|
5,964
|
392,210
|
8
|
243,746
|
67.62%
|
111,518
|
30.94%
|
5,149
|
360,413
|
9
|
108,641
|
34.83%
|
196,354
|
62.96%
|
6,844
|
311,839
|
10
|
182,432
|
48.68%
|
186,650
|
49.81%
|
5,604
|
374,686
|
11
|
212,181
|
62.34%
|
123,317
|
36.23%
|
4,824
|
340,322
|